11 June 2007

Nut campaign paid off (go figure)

At the end of the television season, CBS announced that it was canceling the show "Jericho". For those not in the know, Jericho is about a small town in Kansas named...Jericho. The premise is several nuclear bombs are detonated in the United States. They obliterate Denver, Atlanta, Chicago, Dallas (I think), Lawrence (why?) and some other cities that basically leave theses great United States torn asunder. The show centers on the citizens of Jericho, and their reactions to the aftermath.

When last season ended, neighboring town of Newbern was waging war on the town of Jericho just as military helicopters were flying in to save the day (or help Newbern, we really don't know what they are going to do). At any rate, fans of the show started a very creative nut campaign. They were taking donations from all over the Internet, buying nuts and sending them to CBS claiming they were "nuts" for canceling Jericho.

Well, it worked. On June 6 CBS relented and posted a "we give up" message on their website. You can read it here.

My favorite is the post script in the message:

P.S. Please stop sending us nuts :)


I for one will be happy to see Jericho return. Any show that brings attention to Kansas. That portrays it in a positive light, I want to see more of. Call be crazy, but that's just the way I roll.

Thanks for stopping by.


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2 comments:

Sweet Tea said...

Thanks for the article. I also wanted Jericho back but Tassler has presented us with the responsibility of getting new viewers- Nielsen only allowed. I started a petition asking all networks to count all viewers & not just Nielsen families. Hope everybody will sign.

http://www.petitiononline.com/62951S/petition.html

Anonymous said...

Hey, Bigsibling!

Season One re-broadcast starts July 6th - Watch it!


WE SAVED JERICHO!
40,000 pounds of peanuts = $54,820
Nina's Capitulation = PRICELESS
Radio Free Jericho: http://www.topbb.com/radiofreejerich/